Digital Kit
European Aid for the Digitalization
of SMEs and the Self-Employed
Digitize Your Company with NGM Golf and Sports Consulting
and Benefit from the Kit Digital Aid
SMEs and the self-employed can benefit from aid with a total amount of up to
3.067 billion euros thanks to the Kit Digital program.
The Digital Plan
What is it and who can benefit from it?
This is a support program funded by the European Union through the “Next Generation EU” funds included within the Recovery, Transformation and Resilience Plan. Its main objectives are to promote entrepreneurship, personal growth, digitalization, the adoption of artificial intelligence, and the improvement of digital skills in SMEs and the self-employed.
Entrepreneurship
Personal growth
Digitalization
The integration of artificial intelligence
The improvement of digital skills in SMEs and the self-employed.
The necessary requirements to access this support program are to be a small business, micro-enterprise, or self-employed professional, and to be within the financial limits that define the business categories.
How to manage the Kit Digital aid?
The voucher is requested through the official **Acelera Pyme** portal, where the aid will be processed and the **digitalization agents** who will work to provide you with the best solutions will be contracted.
Your company can apply to become part of this program, benefiting from the aid offered by the Ministry of Economic Affairs and Digital Transformation. A Registered Digitalization Agent will help you carry out the necessary procedures.
If you would like to know in more detail how to process this aid, you can request a guide here.
Why digitize your company?
How can we help you from NGM Golf and Sports Consulting?
| Aid 2,500 € |
We assist you with the entire digital process for your social media, from a communication plan to management and content generation. What does it include?- Social Media Audit: analysis of the best acquisition and communication channels, including a performance study.
- Social Media Plan: definition of strategies for more effective communication tailored to your activity.
- Generation of quality content that provides value to potential customers.
- Social media monitoring and analytics to understand the social impact of your posts.
- Social media management according to the defined social media plan and strategy.
- Publication of weekly posts as needed, management of feedback and online reputation.
- Social media plan, social media management, and content generation.
| Aid 2,000 € |
Enhance your internet presence with the creation of a website or by improving it with services that provide basic internet positioning. What does it include?- Contract management and support for domain and hosting.
- Website creation and web design.
- Basic internet positioning.
- Strategic SEO positioning plan.
- SEO plan development and management. Includes keyword analysis, ON-PAGE SEO, content indexing, and hierarchy.
- Keyword research to rank for the appropriate keywords.
- Responsive and accessible website: the designed web pages will be adapted to be functional on all types of devices and accessible in compliance with WCAG-2.1 guidelines, level AA conformity criteria.
- Specific blog for SEO positioning.
- Website usability and design in line with user experience.
- A self-manageable website using WordPress technology, allowing you to be independent when modifying the content of pages and sections.
| Aid 2,000 € |
Creation of an online store for buying and selling products and/or services that uses digital means for their exchange. What does it include?- Creation of the online store or E-Commerce and product catalog setup: production of a catalog by registering, importing, or uploading the products or items of the SME. The number of references to be uploaded by the digitalization agent will be at least 100 product references, unless the SME does not have this number, in which case it may be lower.
- Payment methods: configuration and integration of payment methods.
- Responsive Design: the designed E-Commerce solution must be adapted to be functional on all types of devices.
- Accessibility: The design must comply with WCAG-2.1 guidelines, level AA conformity criteria.
- Basic internet positioning: Positioning of the business’s basic information, contact details, and company profile on major sites, business networks, or directories of companies and professionals.
- Search engine presence optimization (SEO): Keyword analysis, competitor analysis, On-Page SEO for 2 pages or sections, content indexing and hierarchy, and quarterly follow-up reports.
- Self-manageable: a content management platform must be provided for the beneficiary, allowing them to autonomously modify the content of their web pages without needing to rely on the provider’s support.
- Shipping methods: configuration and integration of digital and physical shipping methods for the products sold by the beneficiary in the online store.
- Creation and/or configuration of an e-commerce platform that boosts your online sales.
| Aid 4,000 € |
Digitize and optimize the management of commercial relationships with customers. This solution includes a number of hours dedicated to parameterization for defining the specifics of the commercialization processes, as well as for data loading. These hours are determined for each of the business segments defined in Article 8.2, as follows: – Segment I (10-less than 50 employees): 40 hours of parameterization. – Segments II (3-less than 10 employees) and III (0-less than 3 employees): 30 hours of parameterization. This process is essential for the subsequent implementation and deployment of the digitalization solution, which will provide, at a minimum, the functionalities and services detailed below: What does it include?- Customer Management: The solution must store and allow the consultation of data for each customer, from their registration as a business opportunity to the simulation of product purchase or service contracting.
- Lead Management (Leads): The solution must allow new Leads to be registered manually or through file import. The data associated with Leads must enable their commercial management with the goal of converting them into customers. The solution will include the functionality for parameterizing business rules for Lead assignment based on different criteria.
- Opportunity Management: The solution must manage all business opportunities that involve sending quotes and proposals to potential customers or Leads. Additionally, the solution will track the status of each opportunity (under analysis, proposal presented, in negotiation, won, canceled, etc.).
- Commercial Actions or Tasks: The solution must offer the possibility to create commercial actions and tasks, both manually and automatically.
- Reporting, Planning, and Commercial Follow-up: The solution must offer follow-up solutions using indicators (KPIs), pipelines, and others, with different levels of information aggregation based on the user profile. It must be capable of generating reports for monitoring and tracking commercial activity, considering efficiency ratios, stage status, pipeline, and other measurable attributes (such as products, quotes, etc.), and according to channels, profiles, roles, and/or commercial stages. These reports must be able to show, at a minimum, monthly data, cumulative data, and/or comparative data between different business periods.
- Alerts: The solution must allow the visualization of Customer Alerts in various graphic formats (icons, pop-up messages, etc.).
- Document Management: The solution must include software for the centralized management of documentation, capable of inserting and/or linking documents related to commercial activity, as well as those provided by the customers themselves.
- Responsive Design: The solution’s interface must be responsive, meaning it must adapt to be functional on all types of devices.
- Integration with various platforms: Availability of APIs or Web Services for consolidating company-wide information and data.
- More effective and direct relationship with customers and suppliers
| Aid 4,000 € |
Exploitation of company data to improve the decision-making process. This solution includes a number of hours for parameterization to define the specifics of the commercialization processes, as well as for data loading. These hours are determined for each of the business segments defined in Article 8.2, as follows: – Segment I (10-less than 50 employees): 70 hours of parameterization. – Segment II (3-less than 10 employees): 40 hours of parameterization. – Segment III (0-less than 3 employees): 30 hours of parameterization. This process is essential for the subsequent implementation and deployment of the digitalization solution, which will provide, at a minimum, the functionalities and services detailed below: What does it include?- Data integration with other databases: The solution will allow access to other databases and the performance of comparisons with the presented data.
- Data storage: The solution must provide a storage capacity of at least 1 GB per user.
- Creation of structured and visual data dashboards: The solution will allow the creation of custom data dashboards with relevant data and different forms of visualization.
- Data export: The solution will allow data export to images or Excel documents, creating synergies and compatibility with various commonly used programs for users.
- Big data analysis to facilitate your decision-making.
| Aid 6,000 € |
Digitize and/or automate business processes related to the operational or productive aspects of the beneficiary companies. This solution includes a number of hours dedicated to parameterization for defining the specifics of the commercialization processes, as well as for data loading. These hours are determined for each of the business segments defined in Article 8.2, as follows: – Segment I (10-less than 50 employees): 60 hours of parameterization. – Segments II (3-less than 10 employees) and III (0-less than 3 employees): 45 hours of parameterization. This process is essential for the subsequent implementation and deployment of the digitalization solution, which will provide, at a minimum, the functionalities and services detailed below: What does it include?-
- Digitization and/or automation of processes and workflows: The solution must allow the digitization and/or automation of processes such as: • Accounting/finance: accounts receivable/payable, asset management, and generation of closures and balances, etc. • Invoicing: automation of invoicing processes with the generation of quotes, delivery notes, and invoices. • Projects: budget control, costs, estimates, resource optimization, etc. • Inventory: forecasting, stock levels, shipments, distributions, returns, and cancellations, etc. • Purchases and payments: management of purchase orders and suppliers. • Human resources: management of human resources, payroll, etc. • Logistics: fleet and route management, among others.
- Integration with various platforms: The solution must have APIs or Web Services for integration with other tools.
- Updatable: The solution must be updatable with new versions.
- Scalable: The solution must be able to adapt to possible growth or changes in the SME’s corporate structure. Compliance: The solution must allow the beneficiary to ensure compliance with the Regulation governing the invoicing obligations of Royal Decree 1619/2012, as well as any applicable regulations. In particular, the invoicing and accounting, inventory, and purchasing and payment processes must guarantee the integrity, preservation, accessibility, legibility, traceability, and inalterability of records in accordance with applicable regulations.
- Improve your company’s operational processes through digitalization.
Improve the provision of functionalities and services that ensure your internet positioning, increasing your reach to potential customers and boosting traffic to your platforms.
What does it include?
- Basic internet positioning
- Keyword analysis
- Competitor analysis
- On-Page SEO
- Off-Page SEO
- Monthly follow-up reports
- 0 < 3 employees: 2,000€
- 3 < 9 employees: 6,000€
- 10 < 50 employees: 12,000€
